Read in/Lire en: French

A previous article titled “Wine: A label inviolable and traceable to avoid infringement” that you can find by clicking here put forward the research to protect your bottles. This system should appear on the market in 2011, but another company has joined the ranks so that followed its wines by the producer and consumer.

Indeed, a digital watermarking has been developed by the French company “Advanced track and trace” (ATT), which specializes in traceability and product safety. By using a smart-phone (Blackberry, Iphone, etc …) you can take a picture of a bar code so that you can connect to the website of the castle of the said bottle.

This process is both double effect, it actually allows the consumer to have a drink from its certified dealer but also to know when the bottle is or has been consumed, “big brother is watching you”. Critics will see an invasion of privacy as we can blame google iphone or various applications that allow you to geotag. And the tracking pro will tell you that if you have nothing to reproach himself why hide. In any case it will prevent the fraud that is being renewed at this time in the wine world and facilitate inventory management and production of our wine merchants.

The system “seal vector” will be integrated so as not to distort the bottle on the label, the packaging of the bottle on the capsule, or cons on the label.

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